Repair & Reconstruct Damaged Hair
A professional-grade reconstructing shampoo specifically formulated for damaged, over-processed hair. This advanced formula gently cleanses while delivering essential proteins deep into the hair fiber, helping to rebuild structural integrity from the very first wash. Powered by Joico’s proprietary SmartRelease technology — a unique liposome delivery system that continuously releases Rose Hip Oil, Arginine, and Keratin to repair, strengthen, and protect hair.
Key Benefits
Helps reconstruct and strengthen visibly damaged hair. Restores healthy-looking shine and manageability. Gently removes product buildup without stripping moisture. Suitable for color-treated hair. Provides a foundation of strength for further styling.
How To Use
Apply to wet hair. Massage into a rich lather from roots to ends. Rinse thoroughly. Follow with Joico K-PAK Reconstructing Conditioner for optimal results.
Composition
Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Cocamide MEA, Glycol Stearate, Hydrolyzed Keratin, Arginine HCl, Phosphatidylcholine, Rosa Canina Fruit Oil, Camellia Sinensis Leaf Extract, Panthenol, PEG-7 Glyceryl Cocoate, Guar Hydroxypropyltrimonium Chloride, Polyamide-2, Disodium EDTA, Citric Acid, Cetrimonium Chloride, PPG-12-Buteth-16, Amodimethicone, C11-15 Pareth-7, Laureth-9, Glycerin, Trideceth-12, Butylene Glycol, Sodium Hydroxide, Phenoxyethanol, Sodium Benzoate, Sorbic Acid, Benzyl Alcohol, Limonene, Linalool, Fragrance/Parfum.
About Brand
Joico
Joico is a professional hair care brand founded in California, dedicated to the science of healthy hair. Using advanced technologies like Bio-Advanced Peptide and SmartRelease formulas, Joico creates salon-grade shampoos, conditioners, treatments, and styling products that repair, protect, and transform hair from the inside out.
Elena M. –
This K-PAK shampoo has transformed my damaged hair. After just a few washes, my hair feels stronger and looks healthier. The reconstructing formula really works!
Sofia P. –
Good shampoo for damaged hair. It helps with strengthening but the scent is quite strong. My hair tangles less after using it consistently.
Ana R. –
Been using this for 6 months and my bleach-damaged hair has never felt better. It really helps rebuild and strengthen. Worth every penny!